Growth

Book Review – ReWork by Jason Fried

ReWorkReWork by Jason Fried is all about modern business practices. How to work smarter with less. How to get more from your people.

I knew I’d like the book and I wasn’t disappointed.

His company, 37 Signals has created Basecamp the project management tool my graduates use on client projects. I also use HighriseHQ as my Contact Management solution.

It is very easy to read, divided into small sections each… Continue reading →

8 Sales Tests for your Website

sales tests for your website

As we approach Christmas, it’s a good time to reflect on the business and plan for 2014. Ideas that have been suppressed whilst doing the day to day work come to the fore. It may involve getting new business, changing direction, developing new services.

Generally its a worthwhile time to review the website to make sure it still targets the right audience and clearly defines the services or products you… Continue reading →

Employing a Graduate – 6 Things to Consider

employing a graduate
Have you ever considered employing a graduate? Apart from the time it takes to source a decent one, there’s the risk of them not working out.

Yesterday I met a friend who has recently employed 5 young animators working on a big media project. He’s working 7 days a week to meet the deadlines so has little spare time.

If one of the graduates does not pull his or her… Continue reading →

BiY Grad Business Academy Survey Results

grad business academy

In partnership with Business in Yorkshire (BiY), we have put 12 graduates through a rigorous 3 part workshop to get them “business ready” to work in smaller dynamic businesses.

I have been pleasantly surprised at the quality of their contributions. Plenty of creative thought, joined up thinking and practical suggestions.

The final stage will be an event on 5th December. We will bring the graduates together with owners interested… Continue reading →

7 Key Elements of Successful Projects in Small Businesses

successful projects

Successful projects are as much about planning and structure as they are about delivery. Larger organisations will look to Prince 2 as the basis for the project.

However it is far too unwieldy for smaller businesses. Yet if you strip Prince 2 back to the basics there is a framework that would be flexible enough for a simple project. My Mentored Graduate Programme incorporates all the elements despite there… Continue reading →

5 Ways a Marketing Graduate Can Improve Sales

Marketing Graduates

Most small businesses could use technology better to improve sales and expand into new markets. With guidance, a marketing graduate could be a solution to this problem.

Your website has the potential to give you worldwide coverage. Supplemented by apps and software enabling the promotion of your goods and services and easy to set up payment channels, it opens up many new opportunities for businesses.

In practice, there needs to… Continue reading →

4 Ways of Getting the Best from Graduates

best from graduatesWhat makes a graduate more valuable to you than a non graduate?

Sure, they have gained extra skills at University. But these are only of use if they add value to your business.

How do you employ graduates in the right role to bring out these skills? Should they simply fill a vacancy?

a return of £5.30 for every £1 of investment

Perhaps it is an opportunity to change roles… Continue reading →

Running a Business is like Riding a Bike

Running a Business is like Riding a Bike

I recently went on a “Stop Crashing for Beginners” Mountain Biking course. I’d been out with a group of friends and had to get off and push when others rode on through. Strength and stamina didn’t help here. I lacked the skill.

The course was run by Ed Oxley who taught me how to position myself when descending a steep slope. Importantly this meant I wasn’t about to be propelled… Continue reading →

5 Ways To Identify Defensive Employees

defensive employees
During tough times like these, it’s understandable that you’ll batten down the hatches.

Word will get out about overhead savings. Does this mean your employees are more likely to dig their heels in? To strengthen their position in the company?

You want the opposite. To see more flexibility in your staff not less.

Defensive employees can stifle the growth you’re trying to achieve

Here are 5 ways in which defensive… Continue reading →

10 Golden Dilemmas in Business

dilemmas in business

How do you keep employees, shareholders, customers, suppliers and the local community all happy at the same time in a business?

Its a juggling act that all business owners will be well aware of.

Drawing inspiration from Riding the Waves of Culture by Fons Trompenaars, I’ve compiled the 10 Golden Dilemmas in Business

1. Rewards

Either motivate employees and reward staff.

Or satisfy shareholders with profit.

2. Skills… Continue reading →